TABLE OF CONTENTS

June 15, 2008 - September 15, 2008: Prudential's LTC Mid-Year Marathon Incentive Program - Don't let this opportunity pass you by!

Principal Financial: Term Conversions to SUL

Union Central: Introducing our New No-Lapse Guarantee Products

LBL: Revised Ultra Plus in MA as of July 14

SBLI: Common billing discount

ROP Term and divorce planning

Lincoln Financial: Stepping up to the plate for private pilots

Transferring assets at a reduced Gift Tax cost

Select-a-Term to preserve a premium

Lessons learned regarding Buy-Sell planning and Employer Owned Life Insurance

Enhance wealth transfer and maintain principal by using the ROP Death Benefit Rider

Built-in GRAT exit strategies for self-financed premiums

AIG: Are all smokers equal?

It’s the one trip you won’t want to miss!
Get all the details on First American’s Producer’s Incentive Trip. Click here.

 

 

June 15, 2008 - September 15, 2008
Prudential's LTC Mid-Year Marathon Incentive Program
Don't let this opportunity pass you by!

Prudential presents its "Mid-Year Marathon" Incentive Program, beginning June 15, 2008 and running through September 15, 2008. Open to all Prudential LTCi brokers, the "Mid-Year Marathon" sales incentive program awards producers who sell at least two Prudential LTCi policies with gift cards honored by nearly 400 national retail, entertainment and travel merchants including Home Depot, Macy’s, Target, Sears, Olive Garden, Applebee’s, Red Lobster, Steak & Ale, Blockbuster, Best Buy, AMC Theaters, Regal Cinemas, American Airlines, Amtrak, Celebrity Cruises and Hertz.

For those planning a road trip, we've added gas merchants including ExxonMobil, Sunoco and Chevron.

Prizes are awarded for all Prudential ILTC Insurance applications (LTC3SM and LTC By DesignSM) submitted between June 15, 2008, and September 15, 2008, that result in an issued policy. Please see Terms and Conditions for details.

Prize Levels:

Two issued Prudential LTCi policies earn a $100 Gift Card

The next two (2) (Total of four (4)) issued Prudential LTCi policies earn an additional $150 Gift Card

The next two (2) (total of six (6)) issued Prudential LTCi policies earn an additional $200 Gift Card

Earn an additional $100 Gift Card for every policy issued after your sixth policy

Prizes are automatically sent to the winners on a monthly basis for any prize level achieved during that month.

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Principal Financial
Term Conversions to SUL

Did you know that Principal Financial allows a conversion from its Term products to SUL?

Details: Term 2006 product
Conversions of Two Lives to a Joint Life Second-to-Die Policy:
Conversions may be accepted for up to twice the face amount of the smaller of the two term Policies, without additional underwriting, up to a maximum joint life second-to-die face amount of $10,000,000.

Face amounts requested for more than two times or the maximum would be underwritten.

Conversions of One Life to a Joint Life Second-to-Die Policy:

Conversions are allowed with submission of evidence of the insurability on the second life and will only be allowed if the second insured is not deemed uninsurable, up to a maximum joint life second-to-die face amount of $10,000,000.
The insured can convert to the joint life second-to-die policy without evidence on insurability as long as the face amount of the second-to-die policy face amount is no greater than two times the face amount of the policy converted from.

Face amounts requested for more than two times or the maximum would be underwritten.

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Union Central
Introducing our New No-Lapse Guarantee Products

UNIFI Companies introduce the new Excel Secondary Guarantee Universal Life (UL) and Excel Secondary Guarantee Survivor Universal Life (SUL) products, available for issue starting June 16, 2008.

With the addition of a secondary guarantee survivor product, the UNIFI life portfolio is stronger than ever. The key selling points for the new secondary guarantee products are:

• Lifetime guaranteed death benefit (new to the SUL product) for a cost-effective, flexible premium

• Illustrated values to age 121 (subject to the guideline premium limitation, if applicable)

• Improved illustration functionality and output, with the ability to solve for various guarantee and premium periods

• Enhancements to the policy schedule page and client billing statements that spell out the guarantees

With cost-effective secondary guarantee death benefits built directly into these two new products, you will have the opportunity to provide your clients and prospects with the extra layer of protection they may need.

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LBL
Revised Ultra Plus in MA as of July 14

Lincoln Benefit Life (LBL) is introducing our updated Ultra Plus product in Massachusetts beginning Monday, July 14, 2008. Through permanent death benefits and cash value that accumulates over the years, Ultra Plus universal life insurance may help protect customers and their families in case of the unexpected, but it may also help them prepare for the realities of a good, long life.

Here is the summary of changes:
• Guaranteed COIs now based on 2001 CSO
• Premiums and COIs continue to age 120
• Pricing Impacts

• Issue Ages 65 and Under - Same strong performance as the original Ultra Plus
• Issue Ages over 65 - Same strong performance as the original Ultra Plus in most accumulation or endowment scenarios. Increased costs in lower funding scenarios (such as minimum premium to carry a stated period)
• Addition of a Guaranteed Insurability Rider and an Overloan Protection Rider, 2, 3
• Revised Issue Ages for Minimum Face Amount Limits: 0-49: $50,000; 50+: $25,000

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SBLI
Common billing discount


Effective 6/5/06 all applications that are either (pending or received on or after that date) that request a common billing discount may be issued with the discount assuming the following applies:

• Policy Application must indicate Common Billing Discount in
  Section I; special request section of application.
• Both policies must have an individual minimum face amount
  of $300,000.
• Level Term policies only
• Discount is for two policies only
• Billing address must be the same for both policies
• Both policies must elect to pay via EFTS
• Payment frequency and month anniversary must be the same.
• Common billing discount will not be applied retroactively.

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ROP Term and divorce planning

Marriage is not always "Till Death Do Us Part." Divorce happens. Statistics tell us it happens a lot, more in some demographics and less in others. A New York Times article of April 19, 2005, suggests, "It’s not as high as you think" and that the commonly used "one in two" statistic is misleading.

It really doesn’t matter if the statistics for the general population are one in two or one in fifty. If divorce happens to your client, the statistic suddenly becomes one in one.

If you would like to offer your non-custodial divorced client the opportunity to fulfill this life insurance support obligation and get a full refund of all premiums paid, subject to certain conditions as noted below, consider Return of Premium Term.

For a case study using this concept, click here.

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Lincoln Financial
Stepping up to the plate for private pilots

Lincoln’s dedicated customer-focused underwriting is one reason why they are a top distributor of life insurance. Our team delivers special programs to help meet the needs of your clients, including those who are private pilots.

Your private pilot clients may qualify as preferred on their Lincoln life insurance application if they meet certain criteria.

• Meet all preferred criteria and other criteria described in
  underwriting guidelines
• Have an instrument flight rating
• Fly less than 250 hours a year in the United States and
  sometimes Canada
• Demonstrate clean motor vehicle record
• Are under age 70

Attention to groups like private pilots demonstrates how Lincoln doesn’t just talk a good game about client service––they make an all-out team effort to deliver it.

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Transferring assets at a reduced Gift Tax cost

Do you have clients that identify with the following?
• They want to reduce the transfer tax cost of passing the estate to their family.
• They have assets that they expect to appreciate in value in the coming years.
• They do not want to give up the income from those assets for a limited time period.

If so, they may want to consider establishing a grantor retained annuity trust or GRAT. Get all the details and benefits here.

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Select-a-Term to preserve a premium

What happens when you tell a client that the underwriting offer on his/her term application was “other-than-applied-for?” Often the answer is “I can’t or won’t pay the higher premium.” The policy costs more than originally planned because the applicant is not as healthy as anticipated.

Ironically, the client may now need the policy more than ever, but the increase in price makes it less likely he or she will buy it. If you could offer that applicant term coverage at about the same price you originally planned, would it help put the case in force? In many cases, the trade to a shorter duration at a similar premium as originally quoted makes the difference.

Find actual case examples here.

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Lessons learned regarding Buy-Sell planning and Employer Owned Life Insurance

Case Background: The taxpayer, Joseph Dyer, was a partner in a law firm that purchased a life insurance policy insuring Mr. Dyer and naming his wife, Mary, as the beneficiary. The partners, including the taxpayer, had an oral business continuation agreement. They agreed to insure each other, with policies owned by the firm, so that in the event of the death of a partner, the life insurance proceeds would be used to buy out the deceased partner’s share of the partnership. At all times, the policy was owned by the firm, which paid the premiums.

For the tax court ruling after the IRS issued a notice of deficiency to the taxpayer after the policy lapsed with an outstanding loan after he retired, click here.

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Enhance wealth transfer and maintain principal by using the ROP Death Benefit Rider

Do you have clients that want to enhance their inheritance to beneficiaries without eroding their principal? The leverage of life insurance has resulted in beneficiaries acquiring more wealth than if the assets were left to grow within a trust. The addition of the Return of Premium Rider has provided a way to replace the insurance premium paid by a trust while maintaining the trust principal. For a case study using this rider, click here.

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Built-in GRAT exit strategies for self-financed premiums

The ability to leverage one's assets thru life insurance makes it a compelling part of most high net worth individuals' estate plans. One popular strategy, especially among clients with insufficient or no annual gift exclusions or exemptions, is called self-financing. For five advantages to self-financing with a GRAT exit plan, click here.

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AIG
Are all smokers equal?

AIG's underwriting staff says this is not the case. Their innovative approach to evaluating tobacco users allows some occasional cigar users to qualify for their best non-tobacco rate class. To see if you have prospective clients that may qualify, click here.

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Want to do more business?

Ask for The Six Best Ways to Build Your Life Insurance Business, a brochure by Allan D. Gersten, CLU, ChFC, CFP. He’s walked in your shoes. He knows where you’re coming from. No obligation… just click here.

•Allan D. Gersten
 CLU, ChFC, CFP
 Chairman & CEO
 agersten@faiu.com

•Kenneth A. Shapiro
 President
 kshapiro@faiu.com

•David Colburn
 Brokerage Manager
 dcolburn@faiu.com

•Steve Azcona
 Brokerage Manager
 sazcona@faiu.com

•Denise Desautels
 Vice President of
 Brokerage Sales
 ddesautels@faiu.com

•Greg Schwabe, FLMI
 National Marketing
 Director
 gschwabe@faiu.com

•Frank Marmorek, CLU
 Brokerage Manager
 fmarmorek@faiu.com

•Justin M. Jurs
 Brokerage Manager
 jjurs@faiu.com

•Karen Kappler
 Brokerage Manager
 kkappler@faiu.com

•Carol Ruggiero
 Vice President of
 Annuity Sales
 cruggiero@faiu.com

•Dave Olsen
 CLU, ChFC
 Annuity Brokerage Manager
 dolsen@faiu.com

•Kelli Conroy
 Brokerage Manager
 kconroy@faiu.com

•Josh O’Gara
 Internal Life Marketing
 jogara@faiu.com

•David Schumer
 Brokerage Manager
 dschumer@faiu.com

Visit First American Insurance Underwriters at www.faiu.com