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7/1/2004

Making a Business of the Business Market

The page one story in the Wall Street Journal (6/1/04) was a blockbuster. Hard-driving Nokia, the long-obscure Finnish cell phone manufacturer that had outdistanced major competitors like Motorola, had dialed a wrong number.

Its top executives had bet on “smart phones” that could handle email, the Internet and just about everything else instead of lower priced, glitzy phones with bright screens and cameras...to view full article download pdf

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