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MYOB or Mine Your Own Business

As seen in Advisor Today

In the world of texting, MYOB might seem to be an acronym that many would find insulting. In the world of financial services, however, MYOB is a good thing. In fact, financial advisors need to MYOB if they want to be successful and maintain their customer base.  MYOB in this case is Mine Your Own Business. Advisors should make a point to be aware of opportunities within their book of business that can lead to additional sales. After all, we know that selling to existing clients is a whole lot easier than selling to new prospects, though good advisors do both.  Click here to read full article.

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